But for Ohio State is the comprehensive campaign
spearheaded by the Office of Advancement at The Ohio State University, whose
goal is to raise 2.5 billion dollars by 2016.
When the
campaign kicked off on October 4, 2012, the amount pledged and collected to date
was 1.3 billion dollars.
But first, let us return to June of 2012, when Bartha was given the opportunity to produce
the campaign kickoff as well as the additional six (6) city tour.
At that time
The Ohio State University wanted a 360 degree image that would transport the
audience in attendance to any place on campus as well as the rest of the world
through the use of still images and video.
Working as a partner
with the University’s planning committee, we created the scripting, videos, images, lighting, and sound effects for an evening event that started at the Oval, the central focus of Ohio State's campus, beginning
with dawn, moving through mid-day for the dinner portion of the evening, and
closing with the Oval at night.
The sights,
the sounds, and the student entertainment that embody the Oval every day were all incorporated into a
resounding program that covered all the various colleges and departments within
the University.
We told
stories by many students, faculty and alumni through the use of video or live
testimonials in the room that stated “Had
it not been for The Ohio State University I would not have had the
opportunities that changed my life."
The tour
began in Columbus, Ohio on October 4, 2012, and traveled over 7,696 miles during its
six city tour to Cincinnati, Chicago, Los Angeles, Cleveland, Washington DC and
ending in New York on November 4, 2013.
